Lasting business is built on friendship

People buy from people they like.  The most important part of growing your business is building relationships.  Networking gives you the opportunity to connect with referral partners and prospects. Do a little research, find out what it is that people like the most about you, and tap into that at your next networking event.  Be authentic, reveal a warm smile, establish eye contact, be genuinely interested in them and be sure to remember their name!  Think about it; all things being equal,  have you ever quit a vendor to do business with someone you liked better?


~ by Grande & Associates, LLC on June 24, 2011.

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